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Leadership in Africa: Effective Leadership is Communication - Africa Nxt Gen Foundation

Leadership in Africa: Effective Leadership is Communication

October 4, 2023 Ian Ortega 0 Comments
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We’ve been at the heist of solving one of the greatest challenges in Africa. Solving this great challenge also implies that Africa will be better suited to lead from the global front in the next 100 years. The challenge is ‘how do we create effective leadership in Africa? How do we create effective leaders?’

Communication is one of the first steps in solving this problem. Effective leaders are great communicators. Often, leaders confuse ‘messaging’ with communication. For organizations to succeed, leaders must be great at communicating the strategy, the company philosophy, making every resource in the organization aware of the essence.

Unfortunately, communication gets lost in authority. Those in authority are rarely challenged, and leaders could misconstrue this to imply that the message has landed. Far from the truth, effective communication also requires hard feedback from places where feedback is less sought. Great leaders spend time tuning their communication strings. It’s something that must be trained and perfected every day. It’s a skill that slackens when not practiced. Communication is a practice.

Great communication results in great implementation of strategies, it’s the cornerstone to culture transformations in the workplace. Find out more about the leadership modules from the Africa Nxt Gen library.

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ANGEF exists to write the African narrative for the next 100 years. We want to be the amplifiers of African voices,